Elon Musk’s $7.99 ‘Twitter Blue with verification’ is launching on iOS

Twitter’s app on iOS has been updated to support Elon Musk’s $7.99 per month Twitter Blue. The app’s latest update on the Apple App Store says you have to pay for Blue to get verified on the platform “just like the celebrities, companies, and politicians you already follow.”

The new Twitter Blue subscription isn’t available just yet, though. Esther Crawford is a product manager at Twitter. confirmed it’s not live right now, but says some users “may see us making updates because we are testing and pushing changes in real-time.”

What is live immediately within the updated app is a revamped notifications screen that defaults to displaying tweets from Verified users in the first tab — helping to promote the idea that paying for the new plan is the best way to make sure people actually see your tweets.

The app displays a “Blue looks good on you, enjoy your verified checkmark” pop-up when users sign up to Blue, but without the actual opt-in for displaying a “verified” label on your profile, although We have an idea of what this will look likeJane Manchun Wong is grateful

It’s still not clear when verification through Twitter Blue will go live (or when it will arrive on Android), but it seems like it’s happening soon. Musk initially gave Blue developers until Monday, November 7, to complete these changes. else face getting fired.

Verification will be the only feature that the Twitter Blue subscription will offer from the start. Other perks, like fewer ads, the ability to post longer videos, and priority ranking to help “lower the visibility of scams, spam, and bots,” are listed as “coming soon.” Twitter Blue is only available in the US, Canada, Australia, New Zealand, and the UK for now.

When Musk last week announced the new Twitter Blue subscription, he hinted at providing access to paywalled articles, but this feature isn’t among those listed in the update. He also pulled this Ad-free Article Perk, which was included with the previous $4.99/monthTwitter Blue subscription, reportedly pushed by make Twitter’s “edit” button available to all usersNot just subscribers. Friday Musk laid off around half of Twitter’s employeesMany departments are covered, including product safety and trust, communications, policy, communication, tweet curation, ethical AI and others.

Update 3:08 PM ET: Updated to include information from a Twitter product manager.