Billboards don’t please Billboards Fans The K-Billboard Awards.
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It is considered racist and unnecessary to create an award show for Korean artists.
K-Pop fans expressed their dismay online.
Billboards recently announced a new segment to their framed awards show, called The K-Billboard Awards.
On October 24, 2022, sharing the news on their official Instagram account, Billboard wrote, “Introducing ‘THE-K Billboard Awards,’ highlighting the dazzling achievements of K-POP artists based on the Billboard charts.”
“The event will be streamed live on the K-Culture Festival YouTube channel on October 28 at 8 p.m. KST/7 a.m. EST. Make sure you’re subscribed to K-Culture Festival’s YouTube and Instagram channel and get details on all things #KCultureFestival2022 at the link in bio,” the post continued.
The announcement of the forthcoming awards show seemed hopeful but it didn’t go well with the K-Pop fans and made them furious.
The fandom of the South Korean boy band BTS, ARMY is most upset as Billboard aims to find the ‘next BTS’.
Stating the disapproval, a fan wrote, “Hell no they’re afraid from Bangtan. They won the k-billboard awards to keep BTS from winning main awards. Their impact keep threatening them.”
“idk will k billboard awards announce “and the ‘next BTS’ award goes to…” during the ceremony or?” another wrote.
One Twitter user wrote, “Billboard seriously created a K billboard awards……like hello segregation anything to prevent bts from getting their dues and being treated fairly. And ofc this comes when bts are about to enlist like be sooooo fcking serious”
Billboard is a joke. It’s losing relevance every day. BTS made them terrified. They don’t want their western musicians to lose against BTS. This is why they introduced the new category. It’s not surprising to me. If you ask my, it screams of xenophobia.
— SumSum⁷🍊THE ASTRONAUT 👩🏽🚀☄️ (@SumSumSeVeN) October 24, 2022
You all do realize that kbillboard is designed to exclude us and the rest of the main bb Awards. It’ll be useless and no one will care about it. The Latin one makes very little noise. That’s not the point. It’s stupid to dkriding bb.
— Rina⁷👨🚀 (@Jinyakookie) October 24, 2022
K Billboards?!?!?!? Although I know that the western industry is afraid of BTS’s successes, I did not know this deep fear.💀
— nush⁷ 👩🏻🚀 military wife (@cypherstark) October 24, 2022
K Billboard Awards?
Next BTS?! GTFOThey want to duplicate ARMY/BTS in a manner that makes it feel like they own it. They want to manipulate the fandom/that group for ratings and cash flow. They want to make what our fandom and our group have created organically.
Gfy. pic.twitter.com/iKXuPvLJAl
— CherryBomb⁷💜Give me Yoonmin (@CherryAtomyk) October 24, 2022
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Source: Cover image: Twitter